About the job JOB DUTIES & RESPONSIBILITIES To implement all public relations and marketing activities PUBLIC RELATIONS To coordinate with zone office on press and VIP involved in global/pan-asia events To liaise closely with local PR agency To build strong media relations locally To develop and manage product placement and celebrity endorsements To organize efficient distribution of press rack to the media to maximize editorial coverage (when available) To maintain and update local publicity calendar on a quarterly or as required basis To maintain and mange press and VIP database To assist in the distribution of standard press release and creation of specific press releases relating to activities and events To compile monthly all clippings and TV representation for dispatch to LVP analyze results and recommend and make recommendations to HK To monitor budgets and report as required To monitor media interpretation of press materials ADVERTISING To liaise and monitor closely the local ad agency to ensure efficient advertising planning and implementation All digital advertising To coordinate closely with zone office in advertising plan, schedule and budget To identify good advertising opportunity OTHERS To identify local marketing opportunity e.g. sponsorship, joint PR/market, etc. Profile KEY REQUIREMENTS & COMPETENCIES Experience: At least 5 years in luxury apparel or related industry Education: University degree with tertiary qualifications in Marketing, Public Relations Skills: Good interpersonal skills, Good writing skills including report writing, Good organizational skills Personality: Outgoing, analytical, confident, strong management ability Language: Written and spoken in English and Thai Receive by email Share Reference LVM19578